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MUCHA: BICYCLE AD, 1897. French lithograph advertising poster by Alphonse Mucha for Perfecta bicycles


MUCHA: BICYCLE AD, 1897. French lithograph advertising poster by Alphonse Mucha for Perfecta bicycles


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MUCHA: BICYCLE AD, 1897. French lithograph advertising poster by Alphonse Mucha for Perfecta bicycles

MUCHA: BICYCLE AD, 1897.
French lithograph advertising poster by Alphonse Mucha for Perfecta bicycles

Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age

Media ID 6512841

1897 Advertising Alphonse Art Nouveau Bicycling Mucha Poster Recreation Sport


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EDITORS COMMENTS
This lithograph by Alphonse Mucha transports us back to the late 19th century, where art and advertising seamlessly merged. The poster, created in 1897, showcases Mucha's signature Art Nouveau style and serves as an advertisement for Perfecta bicycles. In this vibrant print, we see a scene of leisurely bicycling that exudes elegance and grace. A group of women dressed in fashionable attire ride their bicycles through a picturesque landscape, evoking a sense of freedom and adventure. The soft pastel colors used by Mucha create a dreamlike atmosphere that further enhances the romanticized nature of the image. The text on the poster is minimal but effective; it simply states "MUCHA: BICYCLE AD" along with the year of creation. This simplicity allows viewers to focus on the beauty of the artwork itself rather than being overwhelmed by excessive information. Alphonse Mucha was renowned for his ability to combine commercialism with artistic expression, and this lithograph exemplifies his talent perfectly. It captures not only the spirit of bicycling as a popular sport during that era but also celebrates women's empowerment through their participation in such activities. This print from Granger Art on Demand provides us with an exquisite glimpse into history while reminding us of the enduring power of art to captivate our imaginations across time.

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