WW2 leaflet, Warship Week, Don t miss the boat
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WW2 leaflet, Warship Week, Don t miss the boat
WW2 leaflet, Warship Week, Don t miss the boat, the Navys Here. In support of the National Savings Movement and the Warship Week Campaign. Date: 1942
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Media ID 14313516
© Mary Evans Picture Library/Onslow Auctions Limited
1942 Campaign Cash Effort Finance Investment Leaflet Money Movement Patriotic Patriotism Sailor Save Savings Support Warship Week Miss
EDITORS COMMENTS
This striking WW2 leaflet, titled "Warship Week: Don't Miss the Boat," was published in 1942 as part of the National Savings Movement and Warship Week Campaign. The colorful design, featuring a navy warship anchored against a backdrop of the British flag, was intended to encourage citizens to invest in war bonds and contribute to the war effort from the home front. The use of bold, patriotic colors - blue, red, and orange - adds to the sense of urgency and importance, while the sailor's hand pointing to the text "Save Now!" reinforces the call to action. The tagline "The Navy's Here" underscores the connection between individual financial contributions and the larger military effort. Warship Week was a national savings campaign that aimed to raise funds for the construction of new warships to support the British war effort during WW2. Citizens were encouraged to invest in war bonds, which were essentially loans to the government, and the proceeds were used to finance the building of new ships. This leaflet is a powerful reminder of the spirit of patriotism and collective sacrifice that characterized the home front during wartime. It also highlights the crucial role that financial contributions played in supporting the war effort, even for those who were unable to serve in the military directly. The image of the warship anchored in the foreground, with the British flag flying proudly in the background, symbolizes the idea that every individual's investment, no matter how small, was essential to the larger war effort. The text "Don't Miss the Boat" emphasizes the importance of acting quickly and making a contribution before it was too late. Overall, this leaflet is a compelling example of how wartime propaganda was used to mobilize public support and finance the war effort during WW2.
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