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13860983
Wall Art and Photo Gifts from Mary Evans Picture Library
13860983
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32304856
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for KLG spark plugs, emphasizing their use in the Gipsy engine. The ad headline reads "FOR ALL OF ITS GREAT ACHIEVEMENTS THE GIPSY ENGINE HAS BEEN FITTED WITH K-L-G PLUGS. " Below this bold statement, there's an explanation that not only have Messrs. De Havillands selected KLG as standard equipment for "Gipsy" engines I, II and III, but also famous aviators like M. C. W. A. Scott and Amy Johnson C. B. E. , as well as Pilot Officer Grierson for his record flight from India to England, have exclusively used these spark plugs. The central part of the image features a large depiction of a KLG spark plug with its brand clearly visible on it. Surrounding the plug are small illustrations of airplanes in flight to emphasize the aviation connection. At the bottom left corner is another endorsement stating: "K. L. G SPARKING PLUGS LIMITED, PUTNEY VALE, LONDON, S. W. 15, " indicating the location of the company's headquarters at that time. The overall design suggests an early-to-mid 20th-century style commonly seen in advertisements from that era which often combined text with illustrative elements to convey both information and appeal visually to potential customers.
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