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School, Daniel Farro, trade card (engraving)
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School, Daniel Farro, trade card (engraving)
983988 School, Daniel Farro, trade card (engraving) by English School, (18th century); Private Collection; (add.info.: School, Daniel Farro, trade card.); Look and Learn / Peter Jackson Collection
Media ID 23526186
© Look and Learn / Peter Jackson Collection / Bridgeman Images
Activities Basis Boarding Business Business Enterprises Businesses Corporations Free Trade Goods Transport Instruction Language Occupations Promotional Repetition Retail Retailing Schoolmaster Shops Trade Card Trade Cards Trades Watling Street Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Occupation
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EDITORS COMMENTS
This 18th-century trade card, titled "School, Daniel Farro" offers a glimpse into the world of education and commerce during that era. The intricate engraving showcases a bustling scene outside a school, with children engaged in various activities under the watchful eye of their schoolmaster. The advertisement highlights the importance of English grammar and rote learning as fundamental aspects of education. It reflects the traditional teaching methods prevalent at the time, emphasizing repetition and discipline to instill knowledge in young minds. Located on Watling Street in London's Red Lion Court, this educational institution catered to both boarding and day students. The presence of shops surrounding the school suggests a thriving commercial hub where businesses flourished alongside educational establishments. This trade card not only served as an advertisement for Daniel Farro's school but also exemplified how trade cards were used as promotional tools by business enterprises during this period. These cards played a vital role in marketing goods and services to potential customers. Through this enchanting print, we are transported back to an era when education was considered essential for children's future success. It serves as a reminder of how far we have come in terms of pedagogy while appreciating the rich history behind our modern-day schooling systems.
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