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TEXAS: PEDDLER, 1939. A vendor with a truck load of carrots at a market in San Antonio, Texas

TEXAS: PEDDLER, 1939. A vendor with a truck load of carrots at a market in San Antonio, Texas


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TEXAS: PEDDLER, 1939. A vendor with a truck load of carrots at a market in San Antonio, Texas

TEXAS: PEDDLER, 1939.
A vendor with a truck load of carrots at a market in San Antonio, Texas. Photograph by Russell Lee, March 1939

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Media ID 13215213

1939 Carrot Cigarette Commerce Crop Great Depression Latin American March Market Mesoamerican Mexican New Deal Peddler Pick Up Truck Russell Sack San Antonio Selling Smoker Smoking Southwest Tailgate Texas


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EDITORS COMMENTS
TEXAS: PEDDLER, 1939. A glimpse into the vibrant market scene of San Antonio, Texas during the early years of the Great Depression. In this photograph by Russell Lee, taken in March 1939 as part of the New Deal's Farm Security Administration project, we see a hardworking vendor with his pick-up truck loaded with an abundance of fresh carrots. Dressed in a hat that shields him from the scorching Texan sun, this Latin American peddler exudes resilience and determination. Seated on the tailgate of his truck, he skillfully arranges his produce for sale while enjoying a well-deserved smoke break. The cigarette dangling from his lips is a testament to both his laborious efforts and perhaps a momentary respite from life's challenges. The image captures not only an individual striving to make ends meet but also reflects the rich cultural tapestry found in Southwestern markets. Mesoamerican influences are evident through the presence of carrots—a crop originating from ancient Mexico—symbolizing centuries-old agricultural practices passed down through generations. This photograph serves as a poignant reminder of how commerce perseveres even amidst economic hardship. It immortalizes an era when small-scale vendors played an essential role in sustaining local communities and offers us insight into their daily struggles and triumphs.

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