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ALABAMA: STOREFRONT, 1936. Animal feed and grocery store, Alabama

ALABAMA: STOREFRONT, 1936. Animal feed and grocery store, Alabama


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ALABAMA: STOREFRONT, 1936. Animal feed and grocery store, Alabama

ALABAMA: STOREFRONT, 1936.
Animal feed and grocery store, Alabama. Photograph by Walker Evans in March 1936

Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age

Media ID 13214860

1936 Advertising Alabama Animal Coca Cola Coke Commerce Display Evan Evans Feed Flour Great Depression Grocery March New Deal Rural Sack Selling Sign Soft Drink Store Storefront Walker Window Southeast


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This print titled "ALABAMA: STOREFRONT, 1936" takes us back in time to a small rural town in Alabama during the Great Depression. The image captures an animal feed and grocery store that served as a lifeline for the local community. The storefront is adorned with various signs, including one prominently displaying the iconic Coca-Cola logo, symbolizing both comfort and escape from the hardships of the era. Through its window, we catch a glimpse of sacks filled with oat and flour, essential staples for survival during those difficult times. Photographed by Walker Evans in March 1936 as part of his work for the Farm Security Administration (FSA), this image offers a poignant snapshot of American commerce at its most basic level. It reflects not only the struggle faced by individuals trying to make ends meet but also highlights their resilience and determination. As we study this photograph, we are transported to an era where every sale mattered and each customer was valued. It serves as a reminder of how far our society has come since then while also prompting us to appreciate our present-day conveniences. This remarkable piece from The Granger Collection allows us to reflect on history's impact on our lives today while celebrating the strength found within communities even during challenging times.

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